Tuesday, September 15, 2015

The Mission Heal approach in fundraising Campaigns

Any social enterprise or a non government organization (NGO) needs to present their case in a presentable manner for assuring that the grants are approved. It is also the approach of Mission Heal NGO. The initial few months can be tough for any NGO in raising funds but once they find out that what is the proper way for fund raising then the NGO never finds itself short of funds. The Mission Heal NGO with its experience over the years has learned the art of approaching donors.


The Donors are buying into you:
The donors in a way are buying your products and services for the people of their interest. In a way they are hiring you to do their needful. The MissionHeal NGO understands the situation and approaches the donors in a very professional way. The NGO also takes each donor separately as all have different priorities and psychology. Further, the donors also have their own preference of the welfare work in a particular sector. The Mission Heal NGO is lucky in this regard as they have their work cut out for the welfare of a diverse range of issues in our society.

Ingredients of your Proposal:
The proposal for your fundraising presented to the potential donors speaks a lot louder than the words that you speak to them. The proposal needs to have everything about your NGO and work. It should say that who are you, what is your area of operation, your history, your current projects, your future projects, are you trustworthy, credible, accountable, and sustainable etc. The potential donor actually checks all these things before he approves or disapproves your proposal. Further, the proposal actually provides the right space for an NGO that why they need their funds and by when. The NGO’s proposal writer can also tell and explain if he needs the funds in urgency. If the donors understand that you are doing the right work and also needs the money urgently, then they need to speed up their process in order to release the grants quickly.

Statistics:
The NGO in fundraising should have all the relevant statistics to their NGO and the community they are working for at their fingertips. The donors can also ask the presenters of the NGO about a variety of figures and it is also the responsibility of the NGO to know all the facts, figures and the dynamics of the society where they are working for.

This isn’t about you but for the people of the Society:
The representative of the NGO taking the proposal to the donors must tell that the work and efforts that they are making have nothing to do with their personal interest. Rather, it is for the benefit of the society. They are the representatives of those underprivileged people for whom they are collecting funds and donations. Assure them that each penny that they will pay would be spent for those underprivileged people in a very organized way.